Gojiberry is built around Agents that automate the entire prospecting and outreach process.

Instead of manually searching for leads, building lists, and sending messages, Gojiberry Agents work continuously to:

Think of Gojiberry as having a virtual SDR team working for you 24/7.

The first thing an Agent needs is an ICP (Ideal Customer Profile).

Your ICP tells Gojiberry:

The more precise your ICP is, the better the quality of leads.

Signals tell Gojiberry what behaviors/actions indicate that somebody might be interested in your solution.

Examples:

Gojiberry uses these Signals to discover prospects and compare them against your ICP, helping prioritize people who are more likely to need your product today.

Once your ICP and Signals are configured, the Source Agent begins working automatically. The Source Agent launches multiple times per day and continuously searches for people.

You can manage your Source Agents at any time by navigating to:

Agents → Sources

From this page, you can:

You can have more than one source feeding leads into the same Campaign, allowing you to combine different lead-generation strategies while keeping a single outreach workflow. Additionally, you can manually add leads to your Campaign using a CSV import or the Gojiberry Chrome Extension.

Once leads are found, the Outreach Agent takes over.

The Outreach Agent launches once per day and performs actions based on your campaign workflow.

Possible actions include:

The Outreach Agent respects all configured linkedin limits and will follow the workflow that is configured. The workflow is fully customizable, allowing you to:

This flexibility allows you to build a campaign that matches your sales process while keeping outreach fully automated.

Gojiberry offers three approaches:

The AI creates personalized messages automatically using the information that is provided in the SETTINGS -> WORKSPACE page.

You provide examples and instructions.

The AI follows those examples while still personalizing messages.

You write the exact message.

Every lead receives the same version.

View a summary of your Agent's performance, recent activity, upcoming actions, and campaign results.

View all leads added to the Campaign, track their status, apply filters, and monitor their progress through the workflow.

View all actions waiting for the next Campaign launch, including connection requests, LinkedIn messages, and emails.

Manage your Source Agents, ICPs, and Signals. Create, edit, or remove lead-generation sources and strategies.

Configure your outreach workflow, including steps, messages, delays, and lead progression through the Campaign.

Manage connected LinkedIn and email accounts, Review Mode, First-Degree Connections, and the language and tone used in outreach messages.

This is one of the most common questions.

There are two reasons:

The Outreach Agent launches once per day.

LinkedIn messages can only be sent after a lead accepts your connection request. Additionally, each message step in your Campaign has a configurable delay (offset), which determines how long Gojiberry waits before sending the next message.

For example:

This behavior is expected and helps create a more natural outreach sequence.

Gojiberry also supports email campaigns.

Supported providers:

Email steps can be added anywhere in the workflow.

Unlike LinkedIn messages, emails do not require connection acceptance.

New email accounts go through a warm-up process that gradually increases sending volume to protect sender reputation.